In recent times, many people have turned to natural and plant-based beauty products. Many skin and hair care solutions claim to use natural and chemical-free products and haul huge revenue in a beauty-conscious community. Vegamour is one such brand that has allured the attention of beauty enthusiasts with its vegan and cruelty-free hair and skincare products. It has garnered a loyal consumer base with its promises of effective results from natural ingredient use.
However, as every tide has an ebb, Vegamour’s steady and booming fame has found some decline when the company faced allegations of false advertising and deceptive marketing practices. Consumers and regulatory authorities raised concerns regarding the accuracy of Vegamour’s product claims and ingredient transparency. Vegamour started encountering lawsuits.
What is the lawsuit against Vegamour hair serum? Some Vegamour lawsuits have surfaced alleging false advertising, misleading product claims, and inadequate ingredient disclosure.
Through this blog, we are going dissect the facts from the fiction and the outcome of Vegamour lawsuits in 2024.
Before moving onto the lustrous flow of legal issues surrounding Vegamour. Let’s see what it claims of its products.
Background of Vegamour Hair & Skin Care Products
Founded in 2016 by Daniel Hodgdon, Vegamour has an expanded line of topical serums designed to address hair and scalp issues including issues in eye lashes. Vegamour products include Gro Ageless Anti-Gray Hair Serum, GRO hair serum, GRO Lash and Brow, HYDR-8 Shampoo and Conditioner, GRO Scalp Detoxifying Serum, GRO Revitalizing Shampoo and conditioners, gummies and so on.
Vegamour claimed to make use of the “bioavailability” of clean plant-based materials to make “holistic hair wellness” products that give “science-backed results.”
Ingredients in Vegamour Products
picture courtesy: Vegamour
Vegamour claims to use the following ingredients in their products:
- Aloe Vera
- Caffeine
- Curcumin Stem Cell Extract
- Fo-ti (Polygonum multiflorum)
- Gamma-aminobutyric acid (GABA)
- Glycoproteins
- Karmatin™, a vegan protein and keratin substitute
- Keranat™, a microencapsulated ingredient
- L-theanine
- Magnolia Bark Extract
- Marula Oil
- Milk Thistle
- Mung Bean
- Murumuru Seed Butter
- Peptides
- Red Clover
- Sodium Lauroyl Methyl Isethionate
- 5-Hydroxytryptophan (5-HTP)
They also claim that they do not use harmful ingredients like, Sulfates, Minoxidil, Finasteride, Keratin, Parabens, Phthalates, Isopropyl Cloprostenate, and Bimatoprost in their customer-friendly products. Vegamour ingredients are claimed to be safe.
Vegamour claims as follows:
Issues Surrounding Vegamour Lawsuits
According to the report of the BBB National Programs, Vegamour had faced a challenge from National Advertising Division (NAD) regarding advertising claims for its GRO Ageless Anti-Gray Hair Serum. The challenge was part of NAD’s regular monitoring of national advertising for accuracy and transparency. The inquiry focused on Vegamour’s Facebook and Instagram posts linking to reviews of Vegamour hair serum on hairheathsecrets.com and longhairtrends.com.
“FINALLY a serum that can delay grey hair. Does it Work? We tried it and here’s our review.”
These posts implied that the reviews reflected independent, honest opinions. However, NAD raised concerns about the lack of disclosure regarding any material connections between Vegamour and the reviewers or the review sites. In response, Vegamour voluntarily discontinued the posts and made the review sites private to add appropriate disclosures. Consequently, NAD did not review the claims on their merits as the Vegamour hair serum reviews were discontinued.
A Vegamour lawsuit was filed on August 24, 2020 by plaintiff Barbara Blejewski on the accessibility issue in the Vegamour website. Blejewski, a blind user, plaintiff alleged that Vegamour’s website was not accessible to individuals with visual disabilities. She claimed this as a violation of the Americans with Disabilities Act (ADA). She also sought injunctive reliefs, damages, declaratory judgment, and lawyer fees against the company.
Vegamour has faced issues regarding their subscription service. Customers have reported challenges with Vegamour’s subscription model, leading to unintended sign-ups and dissatisfaction.
In addition to this issue, Vegamour consumer reviews on Reddit have shown mixed reviews over the efficacy of Vegamour products. Some of them claimed that the products were not effective as advertised and had side effects like hair loss.
There have been various reactions from the public and consumers like the above regarding the product Vegamour. Some individuals have expressed dissatisfaction with the product, citing instances where the brand’s promises did not align with their personal experiences. These negative Vegamour reviews often mention issues with hair thinning and a lack of expected results.
On the other hand, there are consumers who have positive reviews and opinions on Vegamour’s products. These individuals report experiencing benefits such as hair regrowth and improved hair health. It is important to note that consumer experiences can vary, and not all users will have the same results.
However, if more consumers come forward with such Vegamour GRO hair serum reviews or complaints on the efficacy of Vegamour products, it may turn out to be a legal battle in the form of Vegamour GRO hair serum lawsuits giving a new headache to Vegamour besides all the ongoing scrutiny.
In conclusion,
Although Vegamour’s advertising claims have been under scrutiny, it is crucial to consider the broader context and recognize that experts may have differing opinions on the efficacy of the product. Some dermatologists may stand by the product for certain cases of hair thinning and loss, while others may remain skeptical. Ultimately, the effectiveness of Vegamour’s products can depend on a variety of factors, including individual hair health and unique circumstances.
Only time will say, if the Vegamour lawsuits will explode with negative customer reviews fanning it big or slowly die out to ashes. Let’s wait and see. For Vegamour lawsuits 2025 updates, visit our blog.
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